SORO CONSULTING

CONNECTING PEOPLE, CAPITAL, AND OPPORTUNITIES

HOW WE CAN HELP

At Soro Consulting, we help businesses navigate growth by connecting them with the resources, industry expertise, and opportunities they need to succeed. We can operate as an extension of your leadership team or a behind the scenes player that helps deliver clarity, direction, and execution when it matters most.

Our approach combines strategic advisory services with a trusted network of professionals specializing in finance, marketing, strategic partnerships, AI technologies, and overall business growth. This allows us to deliver customized solutions that address the unique challenges and goals of each client.

an aerial view of a beach and ocean
Doing marketing differs from leading it, that involves understanding customer needs and aligning them with the company's strengths to achieve desired results.
  • Fractional CMO services

  • Marketing & brand strategy

  • Website strategy

  • Social media & ads planning

  • Video production

02

MARKETING LEADERSHIP

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EFFICIENCIES IN AI

TECHNOLOGIES

AI is transforming business, but not all solutions add value. We assist clients in identifying AI opportunities, minimizing inefficiencies, optimizing infrastructure costs.
  • AI translations for corporations

  • AI Governance & Automations

  • IT and cloud optimization

  • Tech infrastructure and cost reduction

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CAPITAL & FINANCIAL SOLUTIONS

Capital is more than money it's a catalyst for opportunity. We help facilitate funding options, improve financial efficiency, and connect with the resources needed to grow your business.
  • Business lending & capital solutions

  • Premium finance insurance solutions

  • Wealth preservation strategies

  • Payroll tax savings programs

  • Bookkeeping support

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STRATEGIC PARTNERSHIPS &

BUSINESS DEVELOPMENT

Networking builds contacts, strategic partnerships create relationships and growth. it goes beyond introductions; it connects people, resources, and opportunities.
  • Strategic & Referral partnerships

  • Business development & Sales strategies

  • Revenue growth planning

  • Channel/Market development

WHAT WE OFFER

SMB's

WHO WE SERVE

Capital Pain Point: Inefficient capital structures, rising insurance/ operational costs, and tax drag slowing down expansion.

How we can support: Capital optimization. Premium finance insurance strategies and structured lending help fund capex, inventory, or acquisitions while preserving working capital for operations.

Capital Pain Point: Cash flow crunch, lack of in-house accounting expertise, and difficulty securing flexible growth capital.

How we can support: Bookkeeping support keeps books audit-ready, business lending

Capital Pain Point: Risk mitigation, corporate tax efficiency, and wealth/asset preservation across complex entities.

How we can support: Strategic financial advisory. High-level wealth preservation strategies, structured liquidity solutions, and financial efficiency consulting across multi-entity or corporate structures.

Marketing Pain Point: Need high-level marketing strategy but can't justify CMO.

How we can support: Full-spectrum guidance and execution. We help establishes your key needs a predictable client acquisition engine running.

AI Pain Point: Complex global communications, strict compliance requirements around AI, and multi-million-dollar legacy cloud/tech redundancies.

How we can support: Enterprise-grade transformation. Secure corporate AI translation pipelines for international teams, enterprise AI governance framework setup, and legacy IT cost optimization.

Sales Pain Point: Reliance on owner led sales or word-of-mouth without repeatable sales channels.

How we can support: Establish referral partner networks and structured outbound sales strategies to build a predictable pipeline.

Sales Pain Point: Hit a growth plateau in current markets and struggling to move upmarket to larger client accounts.

How we can support: Expansion. Developing new sales channels, formalizing co-marketing /strategic alliances, and refining revenue growth planning to close larger contracts.

Marketing Pain Point: Mid-level marketing team that lacks high-level strategic direction. May need help in managing budgets, agencies, and direction.

How we can support: Leadership and alignment. Fractional CMO leadership guides the internal team, aligns marketing with sales targets. Helps secure vendors and project outlines.

MID-SIZE

ENTERPRISE

AI Pain Point: Disorganized adoption of AI across teams creating security risks and bloated IT infrastructure spend.

How we can support: Governance and optimization. Establishing clear AI governance protocols, automating key cross-department workflows, and streamlining cloud infrastructure costs.

Soro, based in Salt Lake City, offers specialized boutique consulting grounded in our core values. We are committed to building trust-based relationships and believe that a thriving community is built on mutual care and support for each other’s success.

By asking thoughtful questions and engaging in active dialogue, we develop customized solutions aligned with what goals matters most to you. Our strategies focus on connecting you with the right opportunities and fostering meaningful relationships, ensuring maximum value for your investment.

Engage our seasoned consultants for immediate expertise they are ready to contribute from day one, eliminating any learning curve.

WHY CHOOSE US?